Privacy Policy

Introduction

Purposeflow AI ("we," "us," or "our") operates the 4 of Cups mobile application ("the App" or "the Service"), which provides tools to enhance self-discovery and personal growth through tarot readings, spiritual journaling, and pattern recognition.

This Privacy Policy describes how we collect, use, maintain, protect, and disclose your information when you use our services. By using 4 of Cups, you agree to the collection and use of information in accordance with this policy.

If you have any questions about this Privacy Policy, please contact us at support@4ofcups.app.

1. Information We Collect

In order to provide our services, we may collect the following types of information:

• User-Provided Information: You provide us with personally identifiable information, such as your email address, when you register for an account or in your use of our services.
• Automatically Collected Information: We automatically collect certain information about the device you use to access our services, including information about the device, IP address, and browser type. We also collect information about your interactions with our services, such as pages viewed and links clicked.

2. Use of Information

We use the information we collect for several purposes aimed at providing and improving our services. Here's a more detailed breakdown:

• Providing Our Services: The information we collect is integral to providing our services. This includes using your account information to allow you access to the Service, using your preferences to customize your experience, and using your tarot readings and journal entries to display them back to you on demand.
• Maintaining Our Services: We use the information to ensure our services run smoothly. This includes using technical information about your devices and your interactions with our services to resolve issues, ensure compatibility, and keep our services up and running.
• Improving Our Services: We use aggregated and anonymized data to identify trends, track user behavior, and understand how our users interact with the Service. This allows us to identify areas for improvement, develop new features, and optimize the user experience.
• Developing New Services: Information collected can inspire new ideas and help us innovate. It gives us insights into what users value and what new services we might develop to meet user needs and expectations.
• Protecting 4 of Cups and Our Users: Some information is used in the interest of security to protect our app and our users. For instance, we might use information to verify accounts, prevent fraudulent activity, enforce our terms and conditions, and to comply with legal requirements.
• Offering Tailored Content: We may use your data to personalize your experience on the Service. This can range from remembering your settings and preferences, suggesting relevant features, or providing personalized tarot readings that align with your spiritual journey.

In all instances, we uphold strict data handling practices to ensure your information is handled responsibly and in accordance with this Privacy Policy.

3. Third-Party Services

We use various third-party services to help us provide, improve, protect, and promote our services:

• Supabase: We use Supabase as our data storage provider, a trusted data storage solution. Your data is encrypted in transit and at rest.
• Render: We use Render as our hosting provider to ensure reliable and secure service delivery.
• PostHog: This tool is used for analytics and user behavior monitoring to help us understand how our users use our app, to improve our services, and to fix bugs. All sensitive data, such as journal entries and tarot readings, are never sent to this service.
• Meta, Google, and Apple Advertising Pixels: We use advertising pixels from these platforms to measure the effectiveness of our marketing campaigns and to provide you with relevant advertisements.
• OpenAI and Anthropic: We use these services for advanced computational tasks, including but not limited to, artificial intelligence operations and language processing for generating tarot readings and analyzing patterns. All data processed through these services is anonymized, containing only user content without any user-identifying information.

Please note that these third-party service providers have their own privacy policies addressing how they use such information.

4. Non-Disclosure of Sensitive Data

Purposeflow AI stands firmly in its commitment to safeguard your sensitive journal data and tarot reading history. It is against our values and company ethos to share, sell, or distribute your sensitive data to any third parties. We will never do this unless absolutely required by law.

5. Security

Ensuring the security of your data is our utmost priority, and we employ a variety of measures to safeguard your information:

• Data Encryption: All data transmitted between you and our services is secured using strong encryption protocols. This includes the use of Secure Socket Layer (SSL) technology, which ensures that your data remains private and integral. Additionally, Supabase automatically encrypts all data in transit and at rest, providing an added layer of security for your data.
• Access Control: We implement robust access control measures at the managerial level. Only authorized members of our staff can request access to sensitive user data solely for the purpose of resolving technical issues.
• Employee Data Access: Our employees have limited access to production data, minimizing the risk of unauthorized access or exposure.
• Training: Our team is trained and updated on the latest security practices and data protection measures. This ensures that everyone who works on the Service understands the importance of data security and knows how to handle user information responsibly.

6. Data Retention and Deletion

• User Account Deletion: Users have the right to request account deletion at any time. Upon such a request, all associated data will be permanently deleted.
• Data Retention: We retain your data for as long as your account is active or as needed to provide you services. Deleted data may be retained for a limited period for backup and disaster recovery purposes, after which it is permanently removed from our systems.

7. Your Rights

You have the right to:

• Access your personal information
• Correct inaccurate or incomplete information
• Request deletion of your account and associated data

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

8. Incident Response

While we currently do not have a formal incident response plan, we are committed to promptly addressing any data breaches or security incidents. We are in the process of developing a comprehensive plan to ensure swift and effective responses to potential incidents.

9. Changes to This Privacy Policy

We reserve the right to modify this privacy policy at any time. If we make material changes to this policy, we may notify you here, by email, or by means of a notice within our mobile application.

10. Contact Us

If you have any questions regarding this Privacy Policy or the practices of this application, please contact us at:

Email: support@4ofcups.app

Company: Purposeflow AI

We are committed to resolving any concerns you may have about your privacy and our data practices.